Mart
Description
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A comfortable hollow shape, in two sizes, that stands on a series of bases that create the overall character. The combination of these elements produces a family of armchairs with strong personality. At the origin of all of them, a long experimentation centred on the production technology of thermoformed leather, starting from a plastic shell that is inserted into a mould for the cold foaming of polyurethane, with the result of obtaining elasticity and comfort.
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Concept
Experimentation and research are at the basis of the project of small and large Mart armchairs, which were made with a new production technology using thermoformed leather. The footwear sector was the source of information consulted by the B&B Italia Centro Ricerche & Sviluppo, always careful to identify materials and technologies that respond the best to the peculiarities of individual projects. This is how thermoformed leather became a distinctive feature of Mart.
The line consists of two types of chairs: one smaller and one wider. Three bases are contemplated: swivel (with a disk or cross base) and with a structure that allows the shell a double posture position which is more less inclined with just a simple manual movement.
A product with a strong personality, Mart has a silhouette imprinted to convey the idea of relaxation. Only a few symbols were used for the creative advertising campaign to support the launch.
Technical information
Internal frame
glass fibre shell
Internal frame upholstery (thick leather and leather version)
Bayfit® flexible cold shaped polyurethane foam
Internal frame upholstery (upholstered version)
Bayfit® flexible cold shaped polyurethane foam, shaped polyurethane, polyester fibre cover
Cross-shaped swivel base-frame
steel laminate and aluminium extrusions
Support frame (MPRN_1-MPRI_1)
tubular steel and steel profiles
Swivel base-frame (MPGL-MPGIL)
steel profiles, solid wood
Headrest (MPRP)
polyester fibre, cotton cover, counterweight in anodized aluminium and steel
Ferrules
thermoplastic material
Cover (thick leather and leather version)
thick leather or leather in limited categories
Cover (upholstered version)
fabric in limited categories
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Designer
Antonio Citterio
Antonio Citterio was born in Meda (Milano) in 1950, and started his design office in 1972, graduating in architecture at the Politecnico di Milano in 1975. Between 1987 and 1996 he worked in association with Terry Dwan and, together, they designed buildings in Europe and Japan.
In 2000, with Patricia Viel, he founded a practice for architecture and interior design, developing international complex long-term projects, at all scales and in synergy with a qualified network of specialist consultants. The studio has today taken the name of "Antonio Citterio Patricia Viel". Antonio Citterio currently works in the industrial design sector with numerous Italian and foreign companies. In 1987 and in 1994 he was awarded the Compasso d’Oro-ADI. From 2006 to 2016 he has been professor of Architectural Design at the Mendrisio Academy of Architecture (Switzerland). In 2008 he was honoured by the Royal Society for the Encouragement of Arts, Manufactures & Commerce of London, which gave him the title of “Royal Designer for Industry”.
Antonio Citterio is art director of Maxalto, Arclinea and Azucena.
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